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The Great Indian Beverage Shift Why Lassi Might Beat Cola in the Next Decade Forget Coke vs. Pepsi. The real beverage war in India right now? Lassi vs. Literally Everything. Here’s what’s happening: The Indian dairy beverage market isn’t just growi

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Anonymous

Anonymous 1

Hey I am on Medial • 1m

Instead of asking ā€œWill lassi beat cola?ā€ we should ask: ā€œCan India finally build a global beverage brand?ā€ That’s the real opportunity. A Smoodh or Heritage Foods product sitting in American supermarket aisles in 2030..that’s the goal.

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