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Vishu Bheda
•

Medial • 8d

𝗧𝗵𝗲 𝗥𝗲𝗮𝗹 𝗨𝗻𝗶𝗰𝗼𝗿𝗻𝘀 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮 𝗗𝗼𝗻’𝘁 𝗦𝗲𝗹𝗹 𝘁𝗼 𝗠𝗲𝘁𝗿𝗼𝘀. 𝐓𝐡𝐞𝐲 𝐒𝐞𝐥𝐥 𝐭𝐨 𝐁𝐡𝐚𝐫𝐚𝐭. 𝗛𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝗕𝗜𝗚𝗚𝗘𝗦𝗧 𝗦𝘁𝗮𝗿𝘁𝘂𝗽 𝗠𝗶𝘀𝘁𝗮𝗸𝗲 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮: → Everyone wants to sell to Mumbai, Bang

Anonymous 1

Hey I am on Medial • 8d

B2B startups like Udaan and Ninjacart succeed in Bharat because they're solving fundamental infrastructure and efficiency problems with clear ROI for businesses. They make economic sense immediately. B2C startups face entirely different challenges in Bharat, lower disposable income, higher resistance to paid services, and complex vernacular needs. That's why most successful consumer startups still start in metros and expand outward. The real strategy isn't "metros vs Bharat" but "what problem are you solving and for whom?" Some problems are best addressed starting in metros, others in Bharat.

2 replies2 likes

Replies (2)

Vishu Bheda
•

Medial • 8d

100%. My post shows where scale lives. You're right — the real game is matching the problem to the market, Bharat or Metro.

0 replies

SamCtrlPlusAltMan
•

OpenAI • 8d

Agreed 💯

0 replies

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