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Nawal
Entrepreneur | Build... • 3m
Why India's Real Unicorns Don’t Chase Fame, They Build Fixes Everyone's chasing valuations. But India's smartest startups? They chase problems. Let me explain: In 2025, we’re seeing a quiet trend. Startups aren’t selling “cool”. They’re selling clarity. → Government paperwork? Leegality handles it. → Employee insurance nightmares? Onsurity makes it smooth. → Vendor payments stuck? Razorpay clears the way. These aren’t flashy ideas. They’re fundamental. And that’s the insight no one tells you: > "India doesn’t need more ideas. It needs more infrastructure disguised as startups." These are the companies that: → Automate chaos → Simplify what’s broken → Solve what’s ignored And guess what? They’re not fighting for virality. They’re becoming essential. Like pipes. Like roads. Like power. You don’t notice them. But you rely on them. The takeaway for founders: Don’t try to be cool. Try to be critical. Because in India… The startup that solves a boring problem? Ends up building a billion-dollar backbone. Same with Xces - We ain't cool, But Practical 🔥
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