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We’re launching a desi-style masala soda brand targeting youth and local street markets. The product is a fizzy masala drink with Indian flavors like black salt, cumin, lemon, and mint. Branding will be modern, catchy — with names like “Chatori Fizz”
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The Great Indian Beverage Shift Why Lassi Might Beat Cola in the Next Decade Forget Coke vs. Pepsi. The real beverage war in India right now? Lassi vs. Literally Everything. Here’s what’s happening: The Indian dairy beverage market isn’t just growi
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