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Indians are done sipping from plastic. ➡️MALAKI is betting that India wants its drinks premium, not plastic. ➡️Raises ₹5.7 Cr from venture catalyst to scale its patented Crystal Bottle & take on mass-market fizz. ➡️Already in Ritz, Hyatt,500+luxur

We’re launching a desi-style masala soda brand targeting youth and local street markets. The product is a fizzy masala drink with Indian flavors like black salt, cumin, lemon, and mint. Branding will be modern, catchy — with names like “Chatori Fizz”

The Man Who Built and Sold his Companies to Coca-Cola and Tata. In the early 1980s, Ramesh Chauhan observed a growing demand in the Indian market, not for water, but for something more invigorating. In 1984, he established Parle Agro with the belie

The Great Indian Beverage Shift Why Lassi Might Beat Cola in the Next Decade Forget Coke vs. Pepsi. The real beverage war in India right now? Lassi vs. Literally Everything. Here’s what’s happening: The Indian dairy beverage market isn’t just growi