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Anonymous

Hey I am on Medial • 4m

Glossier's Social Media-Driven Customer Acquisition: Glossier, a direct-to-consumer beauty brand, needed to stand out in a crowded market and attract new customers cost-effectively. 🛑 Strategy: Glossier focused on leveraging user-generated content (UGC) and building a strong social media community. Key elements included: 1. Encouraging customers to share photos and reviews 2. Reposting high-quality UGC on Instagram 3. Engaging directly with followers 4. Creating exclusive social media content ⭐ Implementation: The social media team actively monitored hashtags and mentions, curating the best UGC for their Instagram feed. They quickly responded to comments and messages, gathering feedback and providing personalized recommendations. ⚪🔴⚪ Results (by 2025): -40% year-over-year increase in social media followers -35% of new customers attributed to social media engagement -25% higher customer lifetime value for social media-acquired customers -30% reduction in customer acquisition costs compared to traditional advertising. // The case demonstrates how a well-executed social media strategy can significantly impact customer acquisition and brand growth in the digital age.

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Sairaj Kadam

Entrepreneur • 7m

The Power of User-Generated Content (UGC) User-generated content (UGC) refers to any content—like images, videos, reviews, or testimonials—created by customers or users rather than a brand. In today’s digital landscape, UGC has proven to be a powerf

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Anonymous

Hey I am on Medial • 11d

Steal it Entrepreneur's How to get your first 1,000,000 B2C app users: 100 ➝ friends, family, power base 1,000 ➝ Instagram or Social media organic 10,000 ➝ Instagram, Social media+ micro influencers 100,000 ➝ influencers + viral UGC 1M ➝ scale ads

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Om Barai

Hey I am on Medial • 5m

my business is Social Media Marketing Agency I well be provide service all social media accounts handle to we increase followers views likes shares etc I need help to increase sales without any ads

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Titili Patnaik

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Are you an offline business or e-commerce startup struggling to scale and grow your customer base? If you're looking for guidance on social media marketing and ads, I can help you attract customers. Drop me 👉 a message!

Phoenixmedia

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Nowadays social media Influencers are starting their personal brand and getting a good customer requisition.

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Ishita Singh

I will rule the worl... • 7m

courses related to social media :- 1. meta social media marketing 2. introduction to social media marketing 3. Measure and Optimize Social Media Marketing Campaigns: A course from Meta 4. social media advertising 5. AI in social media marketing

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kailash maheshwari

insurance consultanc... • 2m

Anyone who is interested to be a co founder in grocery delivery App, food delivery app and medicine delivery app, we will give customers to them, hence no customer acquisition cost

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Natasha Nagar

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UGC vs Influencer Content — What Actually Works? Most influencers charge ₹30K–₹1L+ per post, based on follower count — but let’s be honest, a large chunk of those followers are inactive or fake. Brands end up paying for reach, not results. That’s