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Project - Ghar Ka Khana Market Opportunity: Targets urban professionals missing home-cooked meals. In cities like Ahmedabad, capturing 5ā10% of busy office-goers is a strong start, with room to scale regionally. Competitors: Direct: Local tiffin services and similar startups. Indirect: Major food aggregators like Swiggy and Zomato that occasionally list home-cooked options. Pros: Offers authentic, affordable meals that resonate with those craving home food. Fosters community by empowering local cooks. Recurring revenue potential with daily orders or subscriptions. Cons: Quality control and consistency across home kitchens can be challenging. Thin profit margins due to low pricing. Regulatory hurdles regarding food safety and liability. Key Challenges: Ensuring timely delivery and maintaining food quality during transit. Meeting food safety standards and obtaining necessary certifications. Building trust with consumers through consistent quality and transparent practices.
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