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Shivam Kumar

March Showcase #1 Wi... • 1y

Why Indian social media platforms fail? [Opinion] 🧠 With the inception of Myspace in 2003, the war for attention has just increased. Facebook came and killed Myspace, bought Instagram & WhatsApp Even Google failed with Google+, Snapchat survived, Discord came out of the Chaos, reddit marked it's success. In the most simplest of terms, the reason is every indian social media is a good copy of a foreign one. imagine a clone of Trump fighting against Trump, do you think it would work. Nationalism can't overtake dopamine. Twitter won because of its microblogging feature. Snapchat won because of its instant message disappears and stories. Telegram, accept or not won because of piracy and eventually through channel broadcasting. Discord won because of servers, interesting bots, and community driven practices. When you go through network effect, it's not the marketing budget that pulls you through but that one thing. For tiktok, it was it's concept, now it's seems very common to have something like this exist, like ecommerce stores are really common nowadays but was not at the time of Amazon. Confinement in India is a symbol of a low quality product, doesn't matter which series round it would be but the failure is sure. Reddit and quora is a goldmine to learn, whatever you search the these sites through organic SEO is on the first page, free eyeballs. content marketing and innovation is boring because it gets you away from the fancy ecosystem but it is what works. otherwise, how much you raise doesn't matter because I'm sure it won't be more than what Google had. Agree with my views? Checkout my listing "DigiMitraX" on showcase. 🚀

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