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Harshul Patil

Hey I am on Medial • 6m

Entering in frozen desserts or simply in "ICECREAM" but ORGANIC one , still has some place in Indian market or not ? what if ? Some had already entered in it without researching on that particular industry, what would you suggest for that guy 🤔 ?

3 Replies

Replies (3)

SUMIT GULATI

Jeet te hai chal • 1m

You should expressively know your target audience. if you dont know, you can run an ads campaign by not spending more than 200 rs a day for 14 days. put 2 different ad strategies to public and take feedback. use statista and IBEF to know the market growth. then start with product engineering more deeper.

Felix Williams

Eccentric Founder • 6m

Research 🔬 , evolve & Sell

Chetan

... • 6m

bro srsly think about it because there are many players in this who are doing the same thing ,if you didn't understand the category very well then you will be facing mang challenges like storage distribution scaling and many more.let's take an example u have best taste in your icecream and something more which is being liked by many but u didn't focus on your competitors or didn't take enough knowledge abouts this category, your product will be easily copied by big brands n you will be having nothing at the end.

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Anonymous

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is frozen food business relevant around you? what if we make frozen food of conventional food items in our day to day lives like bhaji of pav bhaji, Vada pav etc. how can we set up distribution channels in our initial days?

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Have you also seen the Amul ads which says "Amul ice cream is real ice cream and the rest is frozen dessert" so this is the competition between Amul and HUL's kwality walls. But how to differentiate frozen dessert and Ice cream? according to Indian

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