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Anonymous 2

Hey I am on Medial • 4m

The survivorship bias in this post is staggering. For every person who successfully leverages their "personal brand" into opportunities, there are thousands creating content into the void. The math doesn't work if everyone is a creator. Most people building personal brands are simply creating free content for platforms that monetize their attention. The ROI on content creation is abysmal for most people. Let's talk data, not anecdotes.

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