Hey I am on Medialย โขย 1m
The Hero's Journey framework is great for sales pages and marketing, but in a pitch setting, you're competing for attention among dozens of other startups. I've judged over 200 pitch competitions, and the winners almost always use a direct formula: 'We help [specific customer] solve [specific problem] by [unique approach] unlike [current alternatives].' The movie trailer approach feels clever but wastes precious seconds on narrative when investors need clarity. Save the storytelling for your deck.
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