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Why did 'Uber for Home Cleaning' Fail? So, this is Homejoy, a San Francisco based startup founded by Adora and Aaron Cheung in 2010. It was an online platform which connected customers with home service providers. They received their first investm

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Havish Gupta

Figuring Out • 1m

that's why it failed. Actually it could have succeed, urban clap provides house cleaning services. And while i k that's just one of UC's services, a standalone app could have worked too. And also, along with house cleaning, they should have launched car cleaning services, etc too. This would have helped reduce churn rate and increased Revenue per User

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