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CA Jasmeet Singh

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Tech startups often focus on growth at all costs. But the right financial strategy can make growth sustainable. It’s easy to get caught in the hype of “scaling fast,” but are you scaling profitably? One founder I spoke with was surprised to learn tha

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Nandha Reddy

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Which market do you prefer?. and why?. consider all the aspects while running a business. (finance, customer acquisition, costs, profit, sales, future growth etc... all) please justify, why? thank you.

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Aravind Saji

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Siddharth K Nair

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Sameer Patel

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The Oreo-Hydrox case study The Oreo-Hydrox case is a classic example of brand competition. Oreo, introduced in 1912, gained immense popularity, overshadowing Hydrox, which debuted in 1908. Despite Hydrox's originality, Oreo's marketing and distributi

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