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Nilesh Khandekar
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**WHY I CHOSE TO BECOME A FOUNDER āļø** My design journey began in 2017 at the Unitedworld Institute of Design in Gujarat. While initially drawn to product design, I discovered my true passion for Lifestyle Accessory Design, focusing on bags and their functional beauty. The COVID-19 pandemic sparked my interest in jewellery design, leading to an internship at Accessorize India, where I grew creatively. Post-graduation, I explored diamond jewellery design, which taught me resilience and adaptability. An unexpected transition into the film industry as an Assistant Art Director refined my teamwork and communication skills. A memorable project crafting luxurious wine glasses in Udaipur inspired my commitment to innovation and craftsmanship. These experiences shaped my decision to become an entrepreneur, driven by a mission to promote sustainability and excellence in design. As I continue this exciting journey, I'm inspired by Eric Riesā book and eager to explore new innovations ahead.
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