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Mridul Chandhok

Entrepreneur and Ger... • 2m

As a language enthusiast and founder of a language school I find inspiration in what Duolingo did, so what amazed me in Duolingo’s approach ? - its ability to understand its target audience’s mind- He actually thought how can he compete with tik tok and Instagram on the basis of engagement ?🤨 -To solve this problem he made the learning engaging and came up with a daily streak like Snapchat which obviously people don’t want to break 😍 - Gave them intriguing and exciting notifications which made the customers come back on the platform and learn 🙌😃 - My vision is also to make the language learning engaging and make my learners motivated to learn everyday even if it’s less engaging than Instagram 😉 -Atleast there won’t be any guilt when they spend time on learning a language 😝

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