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OMPRAKASH SINGH

Founder of Writo Edu... • 4m

Ranveer (BeerBiceps) built a strong personal brand-one that resonated so well that he even received an award from PM Narendra Modi. But one show, one conversation, and a massive backlash. This is what happens when you betray your own brand. His remarks went completely against the image he has built, the values he has projected, and the audience that trusted him. The format of the show "India's Got Latent" itself didn't align with his brand image. For Samay and Apoorva, the content, tone, and remarks fit their usual style and audience expectations. That's why there's no major outrage against them. The lesson? When you build a brand, people don't just follow you-they believe in you. The moment you break that trust, they will make sure you know it loud and clear. What do you think?

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