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Nawal

Entrepreneur | Build... • 8m

Swiggy makes over ₹40 crore 🔥 a year just through rounding off—something most users hardly notice. Have you ever observed that the handling fee on a Swiggy Instamart order is ₹7.30? While most platforms stick to whole numbers, this seemingly odd 30-paisa addition plays a crucial role in Swiggy’s revenue strategy. Here’s how: If the handling fee were ₹7, adding 18% GST would bring it to ₹8.26, which would be rounded down to ₹8. But by slightly increasing the base fee to ₹7.30, the total after GST comes to ₹8.61, just enough to be rounded up to ₹9—giving Swiggy ₹1 extra per order. Now, considering Swiggy processes around 1 million Instamart orders daily, this tiny tweak results in an extra ₹40 crore per year.

3 Replies

Replies (3)

Anonymous 1

Hey I am on Medial • 8m

Hmm...I really dont think people there are smart enough to come up with such a strategy, come on. Everything is copied from ZOmato and suddenly such a brilliant revenue increasing idea they get?

1 Reply

Anonymous 2

Hey I am on Medial • 8m

started from bata to d mart nothing new

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Shubhankar Das

Branding | Founder a... • 11d

Nirmala sitaram X swiggy version wow , what an innovation swiggy instamart . This way they charge and its not even illegal First there is an extra fee named "Handling charge" and there is another fee name "Gst on handling charge"

3 Replies

Gyana Ranjan Dash
•

Gameberry Labs • 1y

Yo, I'm a bit confused about something. I'm ordering a packaged food item, and the MRP (Maximum Retail Price) is supposed to include all taxes, right? But why is Swiggy charging me GST (Goods and Services Tax) on top of that? There's also a platform

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Account Deleted

Hey I am on Medial • 5m

swiggy losses continuously grow.losses cross 929 crore due to expansion of Instamart dark stores and also Swiggy Instamart market share down 3.4 %

ReepinderGoyal

Hungry? DM me • 1y

Why is blinkit better than Swiggy instamart? Name blinkit's USP in comparison to instamart, and what strategies can be taken to book this industry even more

1 Reply

mg

mysterious guy • 8m

Swiggy has four seperate apps Swiggy - Food delivery Instamart - Quick commerce Snacc - 10 minutes food delivery PYng - professional services From one app to launching multiple apps Swiggy is changing its approach now

1 Reply

Anonymous

Hey I am on Medial • 7m

zepto is losing its sheen while swiggy instamart is getting more traction atleast in HYD. Zepto half-clever juggling of coupon offers and arrogant customer care is long term valhala for them. In contrast to that, Swiggy instamart is honest, simple an

Account Deleted

Hey I am on Medial • 1y

Amazon is in talk with Swiggy Instamart to acquire some stakes to make entry into Quick Commerce sector ! What do you think guys ❓

18 Replies

gray man

I'm just a normal gu... • 8m

A LinkedIn user's application for a job at Swiggy Instamart has gone viral online, with netizens urging the company to hire him immediately.

4 Replies

BigLoot IN

BigLoot.in - Where S... • 12m

🚴‍♂️ SWIGGY Swiggy Instamart has partnered with PharmEasy to deliver medicines in just 10 minutes across India! 🕑💊 Stay healthy and get your medications delivered fast. #SwiggyInstamart #MedicineDelivery #10MinuteDelivery #PharmEasy #FastDeliver

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Sourav Garg

Hey I am on Medial • 1y

How to success against blinkit, swiggy instamart in quick commerce space? Can we win by lower price or cross selling other services at very lower price etc?

13 Replies