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Smart brands know a secret: People don't buy on price, they buy on perceived value. Here's the winning formula: 1. Tap Into Dreams: Understand your audience's aspirational self. What do they want to look like, feel like, be like? Align every product

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Anonymous

Anonymous 2

Hey I am on Medialย โ€ขย 2m

Achha so this โ€œmirror your marketโ€ is why brands suddenly get all 'ranbowy' and โ€˜inclusiveโ€™ when itโ€™s trendy.

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