Back

Havish Gupta

Figuring Out • 1m

How $1 Billion Mobile Project Failed? So, In 2010, Microsoft came up with a very weird but interesting idea! And that was to create a social media-focused phone for ages 15–30. To make this phone, they acquired Danger for $500M and spent another $500 million on R&D and marketing. In total, after spending $1 billion, they introduced a phone where the home screen was just an aggregated feed with posts from popular social media apps, option to share images and listen to music. And that was it. It had no app store, no Google, Nothing! It was Just a phone for using social media, priced at $50 with a compulsory $40 monthly data subscription. And ig you would have guessed what happened to it. Tho it was cheap to buy, it was almost Useless and that's why it failed. Later they reduced their prices even further but even that didn't helped.

13 replies9 likes
Replies (13)

More like this

Recommendations from Medial

Image Description
Image Description

Hathoda Tyagi

Hmm. • 4m

If your social media app needs to be promoted and marketed on other social media app. You have a failed product.

4 replies8 likes
Anonymous

Is anyone look for a social media post designer , I am willing to do it and manage content and your social media handle.

0 replies5 likes
Image Description

Ishita Singh

I will rule the worl... • 2m

courses related to social media :- 1. meta social media marketing 2. introduction to social media marketing 3. Measure and Optimize Social Media Marketing Campaigns: A course from Meta 4. social media advertising 5. AI in social media marketing

1 replies4 likes
1
Image Description
Image Description

Rohit Nevkar

Hey I am on Medial • 11m

Why India don't have it's own self developed, sustainable and successful Social Network Platform? Why Koo or any such Indian social media platform failed?

5 replies5 likes

Kolkata Index

News on Infrastructu... • 3m

Ever wondered why Instagram was sold to Zuckerberg? 🤔 Back in 2012, Instagram was a growing star in the social media world but still a small team with no significant revenue. Facebook saw its potential as a photo-sharing powerhouse and quickly acq

See More
0 replies1 like
Image Description
Image Description

Hammad Razaa

Entrepreneur , build... • 9m

Validate my content idea .. What if I should make a page on social media just to post case studies of failed startups of past . Do you think it would be great content idea??? And why

3 replies6 likes
Image Description

Theory Blast

Hey I am on Medial • 22d

would you guys think it will be cooler to have a social media build by a Genz Enterpreneur for all gens , A most interactive and organised social media ever created . ?

1 replies1 like
Image Description
Image Description

Raaz Pranav

Dreamer • 10m

Is it possible for a high school graduate to get funding nowadays? Especially with some experience in social media business and the goal of developing a social media app?

8 replies10 likes
Image Description
Image Description

Adithya Pappala

Launching India's Fi... • 3m

Mukesh Ambani built a $27 Billion Empire without YouTube in Existence Gautam Adani built a $6.4 billion Empire without Meta in existence KumarBirla built a $9.2 billion Empire without Instagram in existence Ratan Tata built a $5.8 billion Empir

See More
4 replies12 likes
2
Image Description
Image Description

Ayush Maurya

AI Pioneer • 1m

How has social media changed your life and which platform was that ??

51 replies17 likes
4

Download the medial app to read full posts, comements and news.