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Online clothing brands have transformed the fashion industry by offering a vast array of styles and sizes, often at competitive prices. They leverage digital platforms to reach a global audience, providing convenience and accessibility. Brands like ASOS and Boohoo exemplify this model, offering trendy apparel with user-friendly online shopping experiences. Additionally, subscription services such as Stitch Fix provide personalized styling, enhancing customer engagement. The rise of online clothing brands has significantly influenced consumer shopping habits, emphasizing the importance of digital presence and customer-centric services.

what's your USP?

Hi Harsha.. we can surely have a brainstorming call. I am into clothing from past 8 years. Can help you in manufacturing, marketing

Important question: What's your sustainability angle? Gen Z consumers are incredibly conscious about this. Companies like Reformation and Girlfriend Collective are winning because they put sustainability first. If you're not thinking about environmental impact and ethical manufacturing, you're already behind.

Here's what I rarely see new founders focus on but should: Customer service infrastructure. Everyone thinks about the website and products, but few plan for returns, exchanges, and customer communications. SHEIN dominates partly because of their super efficient returns process, while smaller brands struggle here. Make sure you have clear policies and systems in place before launch.

It was really great idea obviously I will do the COD and for the videos while manufacturing it’s a good thought I will do it thanks for your valuable ideas for sharing 🙏🏻

since it's online u can arrange limited time deals or how about workshops for printed t shirts make sure the cod will be going good make some manufacturing videos of your brand that could promote quality put combo offers etc.