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Mohammad Asaad Sayed

Stealth • 3h

Why Women Are Redefining Mobile Phone Purchases Women aren’t just buying phones—they’re shaping the market. Here’s how to win them over: ✅ What drives their choices? Functionality > aesthetics. Long battery life, multitasking tools, and safety features matter most. Aesthetics are important—but only if the phone performs. ❌ Where brands fail: Stereotypes and gimmicks don’t work. Pink phones or shallow marketing alienate smart buyers who value substance over style. 💡 How to win: 1️⃣ Listen actively—conduct surveys to understand pain points. 2️⃣ Show real stories—feature diverse women using your product in real-life scenarios. 3️⃣ Build trust—offer transparent pricing, reliable support, and eco-friendly options. Your action step: Audit your campaigns. Are you speaking directly to women’s needs? Women buy smart—and recommend smarter. Get it right, and you’ll tap into a loyal, influential segment. 💡

2 replies5 likes

Replies (2)

Havish Gupta

Stealth • 3h

I don't think this applies only to Women Buyers

1 replies1 like

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