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Kush Katara

I Help Start-up Foun...ย โ€ขย 7m

Founders often confuse Revenue and GMV, especially in Aggregator Business Models (like Amazon, Uber, or Meesho). ๐Ÿ“Œ GMV (Gross Merchandise Value) = Total sales value of all transactions on your platform. ๐Ÿ“Œ Revenue = Your platformโ€™s earnings (commission from GMV). In this aggregator business model for automobile parts: GMV = โ‚น12 crore (total product sales). Commission (15%) = Annual Revenue = โ‚น1.8 crore. Monthly Revenue = โ‚น1.8 crore รท 12 = โ‚น15 lakh/month. ๐Ÿ‘‰ GMV is the total sales volume; revenue is your actual cut! ๐Ÿš€

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