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Ronak Patel

Here you go! • 5m

PSYCHOLOGICAL MARKETING TECHNIQUE - 3/10 🎨Color Psychology The study of how colors mess with our brains and make us do stuff. Think of it like this: colors are sneaky little puppeteers pulling the strings of your emotions and wallet. For example: 🔴 RED is like that loud friend yelling, "SALE! SALE! BUY IT NOW!" It creates urgency and excitement, which is why clearance sales splash it everywhere. 🔵 BLUE on the other hand, is like the calm, trustworthy friend who helps you with your taxes or holds your hand during tech support. That’s why companies like Facebook and PayPal use it—they want you to trust them while they store your embarrassing photos or handle your money. Companies are super sneaky with their colors. McDonald's uses 🔴 RED and 🟡 YELLOW because red makes you hungry, and yellow makes you happy. It’s like saying, "Come eat fries🍟 and smile !"😎 Meanwhile, financial brands go heavy on 🔵BLUE because nobody wants to trust their money to a brand that uses, say, neon 👄💕PINK😜. Oh, and color meanings change depending on where you are. For example, ⚪WHITE might mean "pure and clean" in one country, but in another, it screams "funeral vibes." So, brands need to check their color choices carefully, or they might accidentally send the wrong message. In short, if colors were people, they’d be the smooth-talking salespeople who convince you to buy stuff you didn’t even know you needed. Choose the right colors, and boom—you’ve got loyal customers who remember your brand just because your logo made them feel something! What color is your Brand logo?

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