Exceptions to struggling celebrity brands:
Kay Beauty (Katrina Kaif): 62% expected growth rate, currently Third most searched brand on Nykaa.
HRX (Hrithik Roshan): Crossed ₹1,000 crore revenue with 5x growth.
Ed-a-Mamma (Alia Bhatt): 4x revenue in
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Anonymous
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Medial • 9h
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