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Vikas Acharya
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MedialĀ ā¢Ā 5m
The Japandi-inspired brand NOOE has made headlines on Shark Tank India Season 4 by clinching a record-breaking ā¹5 crore deal with Peyush Bansal, despite a challenging pitch. Known for its high-end products that blend Japanese minimalism and Scandinavian functionality, The founders of NOOE entered the tank seeking ā¹50 lakh for 1% equity at a valuation of ā¹50 crore. Highlighting their presence at the iconic British retail store Harrodās, the founders aimed to showcase the brandās international appeal. However, the pitch stumbled when the founders revealed that high shipping costs to the UK wiped out their margins, making the Harrodās deal more about prestige than profit.
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