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Medial • 3m
Traditional retailers take months to bring new styles to market. But Zara does it in just 2 weeks. Here's how their lightning-fast supply chain transformed fashion retail: Traditional fashion stores made clothes months in advance, guessed what peo
Figuring Out • 3m
Another thing is that most of Zara's cloths are limited editions. Thus people buy them even if they don't beed thinking it one will never find them again.
Fomo.
exactly
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