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Ansh Kadam
Founder & CEO at Bui... • 6m
Here are 3 books on sales that most people have never heard of. These 3 books will teach you how to go deep in the mind of your customers and sell anything to anyone using phycology and human behavior. 1 - The H Factor Of Personality - There are 6 personality traits that define us all. Each trait influences decision-making in unique ways. This book is a practical guide to understanding these traits and how they impact behavior. Once you master this, selling becomes second nature. 2 - Evolutionary Psychology - Why do people make decisions the way they do? The answer lies in our primal programming. This book explains how instincts rooted in survival and reproduction still drive choices today. Master this, and you’ll unlock a whole new way to connect with your prospects. 3 - Influencing Human Behavior - If you’ve read How to Win Friends and Influence People this is a better version of that. It dives deep into the internal and external factors that motivate people. It’s like having a cheat code for applied psychology in sales. But always remember, mastering sales isn’t about memorizing scripts—it’s about mastering people. And psychology is your most powerful tool to do just that. Want more insights like these to grow your skills and your business? Click the link in the comments and subscribe to my newsletter.
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