💡 Day 1 of 25Days of Product with Abhishek Exploring the Untapped Potential of Catering Services in India The Indian catering market exceeds ₹1 lakh crore annually, growing at 10–12% CAGR. From weddings (₹50,000–₹75,000 crore) to corporate events (₹10,000–₹15,000 crore), cultural festivals (₹5,000–₹7,000 crore), social gatherings (₹10,000–₹12,000 crore), and institutional catering (₹8,000–₹10,000 crore), the opportunities are massive. Platforms like Zomato could revolutionize this fragmented space by streamlining vendor discovery, offering standardized pricing, enabling customizable menus, and providing event management tools. A review system would build trust, while exclusive deals and app-only features prevent users from bypassing the platform. Revenue Potential exists for Contract as well as Non-Contract Catering Contract Catering: Regular revenue streams from institutions and corporate clients; potential to secure long-term partnerships with bulk discounts. Non-Contract Catering: High-value, one-time events like weddings and festivals offer lucrative commission-based opportunities. Zomato can capitalize through commissions, subscriptions, ads, and value-added services like logistics or analytics. With the right strategy, catering could become a high-growth vertical in the food tech industry. What are your thoughts on integrating catering into food tech? Let’s discuss it! 🚀
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