Founder-Hexpertify.c...ย โขย 1y
โIndiaโs Fairness Obsessionโ Failed Marketing Strategy #2 Fair and Lovelyโs deep-rooted story highlighting fairness as a key to success has been met with criticism. For the last two decades, they have been pushing the same idea in order to sustai
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Congratulations ๐ to Team Medial for getting funded. Kudos to you guys Niket Raj Dwivedi Harsh Dwivedi Prateek Kaien Aishwarya Raj Pandey . And thanks for arranging a get-together . It was Lovely spending time watching the episode and engaging with
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Fair & Lovely: A Deep Dive into Its Marketing Strategy ๐ 1. Core Messaging : -Focused on "fair skin = success" (controversial but effective). -Ads portrayed confidence, empowerment, and societal acceptance tied to skin tone. 2. Target Audience : -
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