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Micro-Influencers: Your Startup’s Hidden Asset Micro-influencers have smaller but highly engaged audiences. Their followers trust them like friends, not celebrities. This results in more genuine interactions. Engagement rates with micro-influencers

in terms of subs, i would say approaching to mid tier influencers would be better as i personally don't fully trust a channel with less subs (around 10-20k), so one with 50k+ would be great