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Vishu Bheda

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Medialย โ€ขย 7m

This is the greatest heist in business history. This guy sold his company for $550M... Then bought it back for JUST $1. The original buyers lost $800M in the process. Here's the incredible story of how Dave Portnoy won his company back. In 2003, Dave Portnoy launched a small betting newspaper in Boston. At first, it was ignoredโ€”until he put women in bikinis on the cover. The paper gained attention and grew. In 2007, as print media struggled, Dave went online and created Barstool Sports, a raw, unfiltered alternative to polished media like ESPN. By 2020, Penn Gaming bought Barstool for $551M. But Barstoolโ€™s bold style caused regulatory issues in the gambling industry. In 2023, Penn sold Barstool back to Dave for $1 to secure a $2B deal with ESPN. Dave kept creative control and declared heโ€™d never sell again. Now, Barstool thrives with total freedom, new partnerships, and multiple revenue streamsโ€”truly a masterclass in business. Follow for more valuable content like this.

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