Burberry burned $36,500,000 of clothes in one year.
Not because they couldn't sell them.
Because they didn't want YOU to have them.
The disturbing truth about luxury's dirtiest secret:
In 2018, a shocking line appeared in Burberry's annual report
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Anonymous 1
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Sounds like a controversial yet effective way to protect brand value
0 replies1 like
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Branding & IP: A Powerful Duo
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