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Mr Z
•

Medial • 1m

The riskiest pivot in social media history: Launching paid subscriptions while every other platform depended on ads. But Elon saw something no one else did... 15 months later, X Premium's results are remarkable. Everyone needs to understand why it worked : In 2021, Twitter launched Twitter Blue for $2.99/month, offering features like undoing tweets and bookmark folders. Initially criticized, it gained momentum after Elon Musk acquired Twitter in 2022. With ad revenue falling, Musk rebranded it as X Premium and introduced stricter rules, tiered pricing, and better features. By 2024, X Premium generated $200M in revenue with three tiers: Basic ($3), Premium ($8), and Premium+ ($16). Subscribers benefit from fewer ads, longer posts, and better engagement. This marks a shift in social media: platforms prioritizing users over advertisers. By fostering authentic connections and supporting creators, X is creating a high-quality space where stronger user engagement thrive.

11 replies17 likes

Replies (11)

Anonymous 6

Stealth • 1m

By shifting focus to user experience over ads, he created a sustainable model for engagement. Bhai bande mein dimaag toh hai chaahe jo bolo.

1 replies1 like

Anonymous 5

Stealth • 1m

Who knew "undoing tweets" could be the key to saving a platform?

0 replies1 like

Anonymous 4

Stealth • 1m

Hmm their pivot to paid subscriptions with X Premium was a bold move that seems to have paid off...right?

1 replies1 like

Anonymous 3

Stealth • 1m

Great transformation.

1 replies1 like

Anonymous 2

Stealth • 1m

X has one of the highest-quality user bases in the world.

1 replies1 like

Anonymous 1

Stealth • 1m

Elon can do anything.

1 replies1 like

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Three Commas Gang

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"Buying Twitter for $44B was crazy and overpriced," says Elon Musk on Joe Rogan's podcast. Musk, who rebranded Twitter to "X" in 2023, shared that he felt the acquisition was necessary to avoid major setbacks in social media. #ElonMusk #Twitter #JoeR

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Anonymous

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Elon musk 📉 X is blocked in Pakistan

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AcharyaRudraksha

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Why Elon musk platform X algorithm push recist Indian posts ?

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Anonymous

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Can someone tell me why Elon musk bullying some companies on twitter ?

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Mr Z
•

Medial • 14h

In November 2023, Disney pulled their ads from X, costing Elon Musk $75M in revenue. But instead of backing down, Elon fired back, telling Disney's CEO to "go f*** himself." Here's what happened next. In November 2023, Disney’s CEO Bob Iger stoppe

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Sayan Ghosh

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Does the US$44 billion cheque for Twitter, Inc. (or X ) make sense now? Some people are visionary (read Elon Musk), but most are not. These visionary people are playing the long game.

2 replies8 likes

Yash

Stealth • 6m

When will Medial change Twitter Logo to X from Profile? Like just curious ( Elon Fan 😈🫡)

6 replies3 likes

Rahul Gupta

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𝕏 (Twitter) is by far the best way to reach the most influential people on Earth. ~ Elon Musk

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Anonymous

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Elon Musk held a presidential election on X (formerly Twitter), and 🏆 Trump won by a huge margin. The audience on X clearly favors Trump, but such a significant lead is telling. Democrats will have to do a lot of work 🛠️ to engineer a win for Kama