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Everybody in this content era keeps on saying, "Storytelling is vital", "Storytelling is the only hook you need", blah blah blah... But no body tells you how to do proper storytelling for your content. For my clients I usually suggest SCARS Frame

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Anonymous

Anonymous 2

Hey I am on MedialĀ ā€¢Ā 4m

YES, storytelling over algorithms! Iā€™ve been trying to tell this to my team for ages. Perfect storytelling is about connecting, and the SCARS framework is a solid formula for that. Package it well, and you donā€™t need to chase the algorithm as much.

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