This guy is the beverage industry's biggest enemy.
He built a $1.4 Billion brand in 4 years using methods that would get most people fired.
Many consider him the greatest marketer on earth.
Here's his mind-blowing guide to blowing up business :
So my niche auidince are children 🥲 and my team has decided such a fancy name for my brand, which children would never be able to understand, and this is done by marketing department, and they're so called "Marketing genius"