I read this line on Twitter the other day: ๐๐๐ถ๐น๐ฑ ๐ฎ ๐ฝ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐๐ผ ๐ด๐ผ๐ผ๐ฑ, ๐๐ผ๐๐ฟ ๐๐๐ฒ๐ฟ๐ ๐ฑ๐ผ ๐๐ต๐ฒ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด.
Totally nailed it.
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From tomorrow I will start posting content about whitespace/untapped need/market gap ideas and case studies of brands who nailed it. This will be the best content you will ever see on medial (stay tuned).
People who want to launch physical tech product must look at what Teenage Engineering is doing.
When it comes to design they have nailed each and every product they have launched.