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Wild Kira

Stealth • 1m

Why ShopClues Failed? Authenticity Issues: ShopClues aimed to provide urban products to rural & suburban customers, but complaints about counterfeit items damaged trust & hurt the brand’s reputation, undermining their good intentions. Quality Conce

Anonymous 1

Stealth • 1m

Staying competitive against giants like Amazon and Flipkart requires strong differentiation and what was the differentiation in this? or Jabong or all the 100 others?

1 replies

Replies (1)

Wild Kira

Stealth • 1m

ShopClues n all failed because they didn't control the product quality & terrible user experience. and ShopClues focus on low tier cities but at that time there's lack of internet penetration. Even meesho has low quality product but their customer service is better & they crack low tier cities because of availability of internet

0 replies

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