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Amanat Prakash

Building xces • 10m

Question: Why focus on multiple markets as a freelance platform? Answer: We are building an open freelance platform that differs from traditional ones. While others typically focus solely on online services, our platform accommodates both online and offline services across almost every freelance category. This broad approach allows us to tap into multiple markets. To manage this diversity effectively, we've segmented our target markets into five categories and developed a comprehensive marketing plan spanning fifteen phases, which has proven instrumental in our strategy. That's why we focus on multiple categories.

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