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AprameyaAI • 9m
Kya aapke shopping me temu hai ? These two Chinese e-commerce giants are taking the market by storm with ultra-low prices, often undercutting competitors by 50% or more. What’s their secret sauce? - Temu is on track to hit $16B in revenue in 2024. Yes, that’s just their first full year. - Shein is ready to go public, aiming for a jaw-dropping $90B valuation. But their rapid rise is leaving traditional retailers scrambling: - Jane.com had to shut down, citing it was "impossible to compete on price." - Etsy's CEO blames them for skyrocketing ad costs. - Gap admits Shein is taking a bite out of their customer base. The ultra-fast fashion model—adding hundreds of new items daily—makes it tough to keep up. And as they dominate on price and speed, traditional retailers are struggling to compete. So, what’s next? Some analysts argue it’s not just Temu and Shein causing retailers’ woes. Businesses need to rethink their strategy beyond just price: - Invest in customer experience - Build stronger brand loyalty - Offer unique, curated products Matching these e-commerce giants on price alone? There’s little hope
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