Back

💡 Quick tip Make sure to adjust your pricing for different continents. Buying power and user mindset vary a lot across regions. A price that works in the US might scare off users elsewhere. Smart pricing = better conversions.

Pricing Strategies:- 1. Cost-Plus Pricing: Adds a markup to production costs. - Example: A $10 product sold for $15 ensures profit. 2. Value-Based Pricing: Prices reflect perceived customer value. - Example: Apple charges premium rates for i

The Psychology of Pricing: How to Set Prices That Sell Pricing isn’t just about numbers; it’s about psychology. Understanding how people think can help you set prices that not only attract but also convert. Here’s how: 1. The Power of “9”: Ever wonde

90% of startup founders overestimate their valuation. The other 10%? They raise smart, retain more equity, and stay investor-ready at every stage. Valuation isn’t just about numbers — it’s about narrative, traction, and timing. It reflects how well

Go-To-Market (GTM) Strategy 1. Target Audience: Identify who you’re serving, their needs, and buying behaviors. 2. Value Proposition: Highlight the unique problem you solve and why you’re better than competitors. 3. Messaging: Define key message

In this blog, I explore Kellogg's strategic marketing approaches that have solidified its position as a leading global brand in breakfast cereals and snacks. The analysis emphasizes the significance of place and people, highlighting the importance of

🌀 Follow these tips if you’re launching your SaaS startup: 1) Nail your niche—solve a specific problem better than anyone else. 2) Build an MVP fast; perfection can wait, feedback can’t. 3) Price smart—value-based pricing beats guessing games.

Founders who win know the secret isn’t working harder—it’s finding leverage. Leverage means getting more impact with less effort. It’s where smart partnerships multiply your reach, automation cuts your workload, and communities become your extended

The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her

IPL teams make losses on paper — and that’s the strategy. They’re not failing. They’re marketing, building brand value, saving tax, and creating long-term fanbases. It’s not a cricket game. It’s a business league.