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deepak s

Truth seekerย โ€ขย 1y

Good evening fellow surfers, considering our Q commerce space what is your opinion on building an adjacent network of mini dark stores operated by households who are motivated to earn by dedicating a fixed space in their residence and time to store, pack and hand out products to delivery agents, along with conventional dark stores which may assists to scale effectively. Forming a hybrid model with a Central Dark store(conventional dark stores) for FMCG products and mini dark stores for non FMCG products will be cost efficient and assists to โ€ข Increase AOV efficiently by offering diverse category and wide range of SKUs in the respective categories. โ€ข Build an image of a goodwill brand empowering housewives to earn. โ€ข By Involving households in the operation of mini dark stores fosters community engagement and potentially strengthens customer relationships. โ€ข Test new locations by introducing mini dark stores to collect enough data and insight, before building a conventional dark store

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Since Q commerce is finding traction, democratising Dark store operations, by building them in key locations and provide an even field for all D2C brands, who fails to get listed on qcom apps, where they can pay rent based on their SKUs and deliver

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