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Blue Ocean strategy is a business approach that focuses more on such Blue Ocean areas. There are two types of market spaces(oceans): Blue and Red a] Blue Ocean is the new, uncontested market space, competition is negligible, increases profitability

Blue Ocean Strategy🌊 Most businesses compete in a red ocean crowded markets where everyone is fighting for the same customers. But what if you didn’t have to compete? What if you could create your own market where there’s no competition? That’s th

Competition should not accupy the centre of strategic thinking This line hits me... Are you a business owner or starting out I would recommend a Book "Blue Ocean Strategy". This book is for business working on bigger view... But it's full of p

A must-read book for entrepreneurs on creating your own space in a competitive market, or, I would say, making the competition irrelevant. That's " Blue Ocean Strategy book " 🌊 Let me know your views in the comment if you have read this book :)...

There are so many digital marketing agencies and saas agencies i have been seeing since some years and still growing. But in this blue ocean, what makes these agencies standout, survive and get it to top. Also tell me why are people still trying to s

📖 DAILY BOOOK SUMMARY 📖 🚀 11 Lessons from 👍 🔥 Blue Ocean Strategy 🔥 By W. Chan Kim 💯 1. Definition of Blue Ocean Strategy • Focuses on creating uncontested market spaces rather than competing in existing ones. • Aims to render compe

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Best marketing strategy is when it's properly associated with human behaviour.

list of books that are taught at Harvard University, particularly in their business programs: 1. "The Innovator's Dilemma" by Clayton M. Christensen 2. "Good to Great" by Jim Collins 3. "Blue Ocean Strategy" by W. Chan Kim and Renée Mauborgne 4.