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Havish Gupta

Figuring Out • 12m

Why is Tata's BBNow still lagging behind in the Quick Commerce race? It's cost wise it's the best app to use. If you order through BBNow using Tata Neu app, you will get 1) Free delivery (above ₹100 order) 2) No handling fees 3) No packaging fees 4) No rain charges On top of that you get flat 5% cashback in form of neu coins (redeemable at the very next order) Even then it's Market share have dropped to 11% from 21% last year. Only thing is that it takes about twice the delivery time, which isn't a big issue tbh. So What the reason for this?

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