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Stealth • 3m
“How Starbucks CEO saved the company ” Bankruptcy To Billions #8 Starbucks was founded by Jerry Baldwin, Zev Siegl, and Gordon Bowker, initially selling high-quality coffee beans.In 1987 Schultz purchased Starbucks and expanded agressively in USA.
Overexpansion is the death of so many companies. Glad Schultz recognized it and had the guts to close underperforming stores. Sometimes you gotta cut to grow.
I think an example would be CCD
For overexpansion
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