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Welcome to OUT OF THE BOX MARKETING! EP= 23 (Mcdonalds) In Italy, McDonald's had a really bad brand image despite having great taste and service. So, to fix this, they created a masterplan. They rebranded all of their outlets as "Single Burgers"

It's been a while since I've posted something, well anyways since I've been working almost a decade or more since WFH and have been spoiled with these Q-Commerce & other delivery platforms for my grocery and fresh produce needs. I knew there was a d

Koo's Founder on ⬇️⬇️ Should you join a startup I narrated my redBus story not as much for a nostalgic walk, but more for those who are considering joining one to get a sense of how innocently I went about it and the sacrifices it needed. I was lea