WTF Is Pivot⁉️
Ever tried making a cuisine and ended up with khichdi? Congrats, you've just pivoted! In startup world, a pivot is when your 'next Unicorn' idea flops more crazily than a Bollywood remake, so you change your boat and tries to get int
It is because it changed it's main focus of business,
a kirana store with only snacks and biscuits to Kirana store with dairy, bakery and grocery products is diversification
There is a very fine line in the difference between these two