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PRATHAM

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Medial • 4m

WTF Is Pivot⁉️ Ever tried making a cuisine and ended up with khichdi? Congrats, you've just pivoted! In startup world, a pivot is when your 'next Unicorn' idea flops more crazily than a Bollywood remake, so you change your boat and tries to get into more successful boat. Hopefully it should not end up being titanic 💀 In a clear sense, when you found a diamond in search of coal and start working on mining diamonds, it's a pivot or when your initial idea flops (Typical Bollywood Remake nowadays) and decides to work on another idea then it's pivot Some popular Pivots that must be known: • Amazon: From online bookstore to "sab kuch milega" • Zomato: From restaurant info site to "paneer tikka at 2 AM? No problem!" • Twitter: From podcast platform to 280-character drama central • Netflix: From DVD rents to "Netflix and chill" • YouTube: From video dating site to "Broadcast Yourself" (Because watching cringe videos is way is more fun than awkward online dates)

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