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How Apple and Android Killed Blackberry Billions to bankruptcy #6 The first BlackBerry device was released in 1999.They gained popularity by their unique physical keyboard design.They reached peak with the BB Curve and BB Bold series known for thei

Key factor to run a company/business is keep inovative and upto date in marketing strategy ,They were lacking in both at the time .The introduction of the Apple iPhone, which BlackBerry didn't take seriously, caused a loss of market share that BlackB