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We are working on Building India's first subscription based fashion brand- 8TEENITY Our vision is to make Premium quality clothes accessible to all audience. How it works? I worked in a corporate industry for more than 4 years and one thing I und

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ratan

Stealth • 5m

Well I have a insight that I'd like to share. The first thing that strikes is, not everything that we add to cart or wishlist today, makes sense after some time. Idk whether I'd pay 18rs extra to save something in the wishlist for 3 months, that makes my chances of not buying it high. The third thing is, if I had to pay 18rs everytime just to wishlist stuff, my engagement would go down, because people just sometimes like to scroll and wishlist stuff. Subscription based models in India don't work because it restricts people to pay everytime, and Indian being Indians, we don't wanna pay everytime.

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