Hey Medial community,
I'm Neeraj Jivnani, and before I dive deep into this journey, I wanted to introduce myself. This isn't a promotional post. I'm building a full-service marketing agency based out of Indore. My aspirations? Huge. I aim to create
“India’s Fairness Obsession”
Failed Marketing Strategy #2
Fair and Lovely’s deep-rooted story highlighting fairness as a key to success has been met with criticism.
For the last two decades, they have been pushing the same idea in order to sustai
Already posted before about this and Our lovely founder replied very fast.
Niket bhaiya I am still unable to add my experience and my company details on my profile.
How can I do that!?
Help me!
5 replies4 likes
Shashi Thakur
Hey I am on Medial • 2m
I wanted share with my idea 😁 which is like is why not we open outlet and we add every item who remember our school life kind of churan lovely taste at cheapest price and lots of things ?
8 replies5 likes
Anurag Upadhaya
Founder of TimeBank ... • 1m
Congratulations 🎉 to Team Medial for getting funded. Kudos to you guys Niket Raj Dwivedi Harsh Dwivedi Prateek Kaien Aishwarya Raj Pandey . And thanks for arranging a get-together . It was Lovely spending time watching the episode and engaging with
See More
1 replies4 likes
Mohammad Asaad Sayed
My mind to me a king... • 1m
Fair & Lovely: A Deep Dive into Its Marketing Strategy 🚀
1. Core Messaging :
-Focused on "fair skin = success" (controversial but effective).
-Ads portrayed confidence, empowerment, and societal acceptance tied to skin tone.
2. Target Audience :
-