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India is our fifth largest market; one of the fastest growing: Melanie Perkins, CEO, Canva India will be a big focus market for the $26 billion Sydney-based design software solutions startup Canva, cofounder and chief executive Melanie Perkins told ET. With annual revenue of $2.3 billion, Canva competes with the likes of Adobe and Figma. Perkins said the company is looking to build a local team in India, which has emerged as its fifth largest market with 240,000 users. Speaking to ET on the sidelines of Canva Create, the company’s annual event in Los Angeles, Perkins said she believes that the growing creator economy in India will open up a massive business opportunity for the firm there. Edited excerpts:

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Canva, the online design platform, was founded by Melanie Perkins, along with her co-founders Cliff Obrecht and Cameron Adams, in 2013. The idea for Canva was born out of a personal observation by Perkins of the complexities involved in using traditi

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